Most would agree that the true value of a team lies in its ability to solve problems, enhance performance and meet organizational goals better than any one individual can. As true as that notion is, there is one caveat that must be discussed; it only works if each of the team members brings a new, different, and DIVERSE mindset and point of view to the conversation.
When a well-known TV conglomerate wanted to increase its ad and subscriber revenue it created and offered different channels. Another way to phrase that is it DIVERSIFIED its product offerings. When a political hopeful wanted to gain support from an additional segment of the population they hired individuals who knew, understood and represented that demographic…in other words they DIVERSIFIED their staff.
Imagine for a moment that you are on a game show, you get to the final question and you have no idea what the answer is but you really want to win. You have one opportunity for someone to help but who do you call? You could reach out to your best friend. The person you grew up with, went to school with, partied with, cried with and celebrated with. They are your go to person. They have your back. They want you to win…but can they really help you? If you went to school with them didn’t you learn the same things? If you grew up with them didn’t you have the same experiences? If you learned the same things and had the same experiences, don’t you know the same things and conversely not know the same things?
In that situation, you need the person who learned things you didn’t, did things you couldn’t and experienced things you never knew existed…you need different knowledge and skills…you need DIVERSITY!
Diversity isn’t just about checking certain boxes on a form. It’s more than making sure your organization, city or group looks a certain way. It’s about forward movement, growth and excellence. It’s about doing things in a better, smarter and more efficient way. It’s about maximizing profits and minimizing risk. Diversity is about business success!